Free tool

Renting vs. owning: run your own numbers.

Site builders charge every month, forever. A custom theme is paid once. Set your assumptions and see where the lines cross.

Builder subscription $23/moYour hosting (owned path) $10/moTime horizon 5 years

Over 5 yearsYou keep $681by owning instead of renting — and you own the files.

Builder — own nothing after

$1,380

Custom theme ($99) + your hosting — own the files

$699

See your three directions — free

Defaults reflect published mid-tier builder pricing and typical managed WordPress hosting, July 2026. A domain (~$15/yr) applies to both paths and is omitted.