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Custom websites · WordPress, Shopify or plain HTML

Your website. Your design. Your files.

Describe your business in plain English. See three design directions and your own homepage before you pay anything — then take the finished files and own them outright.

See your three directions — freeHow it works

Free until you've seen your homepage. No card, no account.

Built once. Yours forever.

Stop paying and nothing happens.

What you payYear 1Year 5What you own after
Site-builder subscription (from $16/mo)$192+$960+Nothing — cancel and it's gone
Generic marketplace theme$60–380+ renewalsA template thousands share
GnK Studio custom theme$99 once$99, stillThe files. Forever. Only yours.

Builder pricing from published entry plans, July 2026. Your design is generated for your brief alone — never resold, never templated.

The process

From brief to theme files, in five approvals.

  1. 01

    Brief the studio

    A conversation, not a form. Tap or type.

  2. 02

    Three directions — free

    Named palettes, type pairings, a motif from your world. Reroll once free, or mix two.

  3. 03

    Approve the chrome

    Header, navigation, footer. Approved once, inherited by every page.

  4. 04

    Approve every page

    Desktop, tablet, mobile. Pin the exact spot. Two rounds per page.

  5. 05

    Own the files

    Install it on your host. No builder, no plugin stack, no us.

The deliverable

Standard theme files, ready for any host.

Pure files

A WordPress theme or Shopify Liquid. Any developer can read it.

No bloat

No page-builder runtime. No plugin stack. No tracking.

Control without code

Colours always. Full control adds every headline and paragraph, from your admin.

Working commerce

Shop grid, product page, cart. Wired to your real catalogue.

Live without leaving

One click publishes to your own Netlify account. You get the address back.

Show a client, no account

A read-only link. They see the mockups and nothing else.

Already have a site?

Paste the address. We read it and draft your brief. Free.

For freelancers & agencies

White-label custom themes for your clients.

Deliver custom-designed themes under your own name. You quote your price. Your cost is fixed before you do.

Start a client project
Project packsPer project
Pay as you go$99
Top up $500 → $600$82.50
Top up $1,000 → $1,250$79.20*
* Standard-tier projects included in packs. White-label +$19 per project.

Pricing

One payment, priced in writing.

WordPress site

$99
  • Up to 4 pages, custom-designed for your brief
  • 3 design directions + homepage mockup, free first
  • Approved chrome with a working mobile menu
  • 2 pin-annotated revision rounds per page
  • Contact form wired — no plugin required
  • Theme zip; pages auto-create on activation

Shopify store

$149
  • Home, Shop, Product and Cart — designed, not stubs
  • Your real products in every mockup
  • Shop grid wired to your live catalogue
  • Add-to-cart and checkout properly wired
  • Theme settings mapped to your control tier
  • Every route styled — no naked 404s

Static site

$79
  • Up to 4 pages, custom-designed for your brief
  • 3 design directions + homepage mockup, free first
  • Publish straight to Netlify from the studio — one click, live address back
  • Or drag the folder onto any host: Cloudflare Pages, GitHub Pages, shared hosting
  • Free hosting, free HTTPS, and your own domain when you point it
  • Plain HTML and CSS — one file per page, no database, no build step
  • 2 pin-annotated revision rounds per page
  • No admin panel: text is edited in the files, which is why there is no monthly cost
Add-ons, priced in writing
Extra page beyond the included four$15
Extra revision round — any page, before or after delivery$12
Content read from a file you upload — per page$5
Copy drafted from your brief$39
Logo design — 3 options in your direction$29
White-label delivery (your studio name on the theme)$19
Additional language (full copy + header switcher)$15 each
Standard control — logo, tagline, socials editable (WordPress & Shopify only)$25
Full control — edit every text yourself, no revision round needed (WordPress & Shopify only)$45

Three promises, in writing

See before you pay. Directions, chrome and your homepage cost nothing.

30-day money-back. If the delivered theme doesn't work as approved and we can't fix it, full refund.

Defects are free to fix. If a delivered page differs from the mockup you approved, report it. The fix is free and costs you no round.

FAQ

FAQ

Is the theme really mine?

Yes. Standard WordPress templates or Shopify Liquid. Install them anywhere. Hand them to any developer. No account, no subscription.

What do I need before starting?

Your business name and a rough idea of what you do. The studio proposes colours, structure and copy. You approve.

Can I change things later without code?

Brand colours always. With Full control, every approved headline and paragraph becomes a field in your admin, pre-filled with the copy you signed off.

What if I don't like any of the three directions?

Reroll the board once, free. If nothing fits, walk away having paid nothing.

How do revisions work?

Two rounds per page are included, batched: pin every spot, describe every change at once. Extra rounds are $12 and work on any page, including after delivery.

What about my photos and products?

Shopify: list a few real products in the brief and they appear in every mockup. Whichever platform you pick: upload your photos during the brief and they are designed into the pages you approve, then ship inside the theme. On WordPress and Shopify every image is a named slot you can swap from your admin without touching code; a static site has no admin, so you replace the image file itself.

Your three directions are already free.

Brief the studio in five minutes. If nothing on the board feels like your brand, walk away having paid nothing.

Open the studio →